History is being made today in Santa Clara. As the Seattle Seahawks face off against the New England Patriots at Levi’s Stadium, the real cultural earthquake is set to happen during the break. Global superstar Bad Bunny is poised to headline the Bad Bunny Super Bowl Halftime show, marking a monumental shift in pop culture as the first solo Latino artist to lead the event. Coming hot off a record-breaking victory at the Grammys just days ago, Benito Antonio Martínez Ocasio is ready to bring Puerto Rico to the world’s biggest stage. Here is everything you need to know about the performance, the setlist rumors, and the fan frenzy that has taken over the Bay Area.
A Historic Performance: What to Expect from the Apple Music Halftime Show
The Apple Music Halftime Show for Super Bowl LX is not just a concert; it is a coronation. After co-headlining with Shakira and Jennifer Lopez in 2020, Bad Bunny returns as the singular main act, a testament to his unprecedented global dominance. While the artist has been characteristically tight-lipped about the specific details, he has promised a show that is deeply rooted in his heritage. "I want to bring to the stage, of course, a lot of my culture," he told reporters at the official press conference.
Production insiders hint that the show will feature high-energy choreography and a visual feast representing the vibrant streets of Puerto Rico. Confirmed to join the production are ASL interpreters Fred Beam, Julian Ortiz, and Celimar Cosme, ensuring the performance is accessible to all viewers. While fans are clamoring for leaks regarding the Bad Bunny setlist 2026, confirmed reports indicate the performance will likely feature his recent hit "BAILE INOLVIDABLE," which has been heavily featured in promotional spots. Whether he will bring out surprise guests remains the night's biggest secret, though speculation is running wild about potential appearances from collaborators like Arcángel or even a reunion with J Balvin.
Bad Bunny Grammys 2026: Riding the Wave of "Debí Tirar Más Fotos"
The energy leading into tonight’s performance is electric, fueled largely by the events of last Sunday. At the 68th Annual Grammy Awards, Bad Bunny achieved the unthinkable. His latest record, Debí Tirar Más Fotos, took home the coveted "Album of the Year" award, making it the first-ever Spanish-language album to win the top prize in the ceremony's history.
The Bad Bunny Grammys 2026 win validates a career built on refusing to compromise. By sticking to his roots and his language, Benito has forced the mainstream music industry to meet him on his terms. The album, released in early 2025, explores themes of nostalgia, Puerto Rican identity, and political resistance. Songs like "DTMF" and "Pitorro de Coco" have become anthems that fans hope to hear echoing through Levi's Stadium tonight. This momentum makes the Super Bowl LX performers lineup one of the most culturally significant in NFL history.
San Francisco Takeover: The Bad Bunny Lookalike Contest
The excitement isn't contained to the stadium. In the days leading up to the game, the Bay Area has transformed into a celebration of all things Benito. The most viral moment of the week was undoubtedly the massive Bad Bunny lookalike contest held in San Francisco’s Mission District.
Hundreds of fans flooded the streets, donning the star's signature sunglasses, eclectic fashion, and even carrying "pava" hats. The event, organized to celebrate the Latino community's presence at the Super Bowl, crowned Abdul Ramirez Arroyave—a professional impersonator from Colombia—as the winner. The joy and chaos of the contest underscored just how deep the connection runs between the artist and his fanbase. It wasn't just a contest; it was a prelude to the party that is about to erupt worldwide.
How to Watch and Stream the Show
For those tuning in to witness history, the Super Bowl LX broadcast is available on NBC and streaming on Peacock. The game kicked off at 6:30 p.m. ET, meaning the halftime show will likely start around 8:00 p.m. to 8:30 p.m. ET.
As the Seahawks and Patriots battle for the Lombardi Trophy, the anticipation for the halftime show rivals the game itself. Whether you are a die-hard reggaeton fan or just watching for the spectacle, Bad Bunny’s performance is guaranteed to be a defining moment for Latin music in America. Get your playlists ready and prepare for a "Baile Inolvidable."
